On Thursday, January 25, SKPS Career and Technical Education students studying video production and/or marketing gathered at North Salem High School to participate in the first ever Shark Tank video contest in partnership with Starbucks Coffee. Students were asked to produced a video ranging between :15 – 4:00 minutes in length that will potentially be used by Starbucks, internally to showcase the Volunteer Match or the College Achievement Plan.
Each video was evaluated by a panel of judges including Shane Saunders, Chief Experience Officer for Maps Credit Union; Danielle Behtell, Executive Director of the Keizer Chamber of Commerce; Scott Hossner, Co-Owner of Allied Video Productions; and Jessica Borton a Regional Director of Operations for Starbucks.
Videos were judged on four criterea including:
- Audience Awareness – Did the vocabulary, audio and graphics fit for the intended audience?
- Creativity & Inspiration – How much originality, creativity and out-of-the-box thinking was there?
- Message Clarity – Did the video establish a purpose at the beginning and stay on point all the way through?
- Accuracy – Is the information shared in the video correct and specific?
“Team South,” including Isaac Sheets, Chloe Bryant, Emma Wiseman, and Collin Bell from South Salem High School were selected as the winners of the night’s competition. Each member of the team received Starbucks swag, a $50.00 Starbucks gift card and will partake in a five hour in-store experience including education on the Starbucks origin, a one hour session with a Coffee Master and finally an in-depth session with the Staffing and Store Manager. View the winning video below.
Congratulations, Team South!